Creative Services in Higher Ed

The fall conference for the College Communicators Association of Virginia and D.C. is coming up later this month. We’ll gather in Charlottesville for a day and a half. I’m fortunate to be able to participate in a panel discussion called “Integrating Branding through Creative Services.”

I’ll be joined for the panel discussion by Bruce Bronstein of Christopher Newport University and Malcom Holmes of J. Sargeant Reynolds Community College. Here’s the blurb that promotes our session:

Integrating messages and marketing across the institution relies in part on Creative Services departments. A panel of experts will discuss how they’ve successfully created branding tool kits to integrate the work of creative services across a variety of media formats. Panelists include experts from Christopher Newport University, the College of William & Mary and J. Sargeant Reynolds Community College.

– Susan T. Evans

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